Benefits of AI SEO For E-commerce Websites

According to Forbes, there are an estimated 24 million e-commerce sites around the globe. The pandemic pushed more of us to use online retailers for almost all our shopping, and many of us don’t want to go back. The same report estimates that by 2040, 95% of all purchases will be made online.

If you’re working for a large ecommerce retailer, you know that a lot of work goes into the back end of your website. There are mountains of content to produce, from meta descriptions and product write-ups to promotions, customer emails, and engaging blogs. Can we speed up these time-consuming processes?

The answer is AI SEO. It is already revolutionizing how businesses harvest information about what buyers want. Now it can help you scale your business, so you don’t get left behind.

Traditional SEO for ecommerce is built around optimizing your site and content for keywords and phrases and including high-quality, authoritative content. AI SEO provides a range of tools to help you tick all those boxes.

AI keyword generators gather information from real searches and can analyze what your competitors are doing better than you. You can use this information to optimize your site, including generating fresh content to attract visitors and boost your conversion rate.

AI SEO can help you to draft articles and other content tailored to what your customers are looking for.

AI SEO tools can also help you monitor your ranking and see whether you’re making progress. For example, you can search by particular keywords, see where you rank and compare your results with your competitors.

Additionally, site audits are crucial for SEO for ecommerce because they help you identify issues that are affecting user experience, such as:

A good product description tells a story. It takes customers on a brief but meaningful journey that helps them realize they need the product. But writing a great product description can be a time-consuming process.

An AI product description generator can help. It will take the name of your product and weave a story that will appeal to the customer. Forget writer’s block - the AI generator supplies the ideas. You only need to tweak the content to give it the human touch.

AI SEO tools help you to remain focused on keywords while writing in an organic and engaging way. It can also help you keep your CTAs fun and varied. Use these tools to optimize your SEO ecommerce product pages in a scalable and timely way.

Another incredible trick AI has up its sleeve is image generation. Specifically, an AI image generator from text turns a sentence into an image. Want to create stock images of inflatable ducks you don’t have to pay a penny for? Enter what you’re looking for into the AI image generator, and let it do the hard work.

Of course, your site may still need other original content, such as product photos. However, AI tools could help you to create potentially copyright-free images to adorn your site. As always, keep up with legal developments, as this is a new technology that the law has not yet caught up with.

Having great images is just the start. Next, you must optimize them for the best user experience (UX) and SEO.

UX matters to Google. If ads or other content distract from the UX, they may rank your site lower. Of course, you need great images and lots of them to sell products. But at the same time, you need to carefully consider your pages' aesthetics. Overcrowding must be avoided, as must sites that take too long to load.

AI can help you to optimize images by creating SEO-optimized alt-tag descriptions for images. If your image fails to load, this text will appear. It can also help search engines crawl and rank your page. An AI writer can speed up the process and ensure these small but critical SEO elements are not overlooked.

Web on Demand is proud to offer AI SEO services for ecommerce websites. Our tools include:

Curious to see how our AI tools can help you optimize your clients’ websites? Schedule a Q&A session with our Web on Demand experts today!