How AI SEO Can Improve Your Website

4/15/2023 | 4 min read

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AI SEO can help your website rank - even if your marketing department is just you! Learn more about how to leverage AI SEO for cost savings and maximize returns.

Introduction

Unless you’ve been hiding under a rock for the last few months, you’ll have heard that the future of SEO has arrived. AI SEO is not just about ChatGPT or Bard; it’s a whole suite of tools that can help you gain clicks that convert into clients.

Whether you’re a small, medium, or large business, you understand the importance of content marketing to drive customers to your site. It can establish you as a subject expert and a trusted voice and build strong customer relationships. But is AI SEO really an effective way to achieve those goals?

Used right, AI SEO could be one way to save time and money while generating content that grabs the reader’s interest and keeps them scrolling. Let’s find out how.

How AI SEO Works

We may imagine that AI SEO means getting a chatbot to churn out content in response to a question. But, while you could use it that way, there's a more innovative way to turn it to your advantage.

Fast Results

The beauty of AI for SEO is that it does jobs humans can do but does them much faster. So, for example, you can ask an employee to scour your competitors' websites, trying to understand why they consistently outrank you on Google. But AI can do this almost instantaneously and, no offense, much more consistently and effectively than any human can.

Intel from AI

AI SEO tools could help you uncover keywords that your competitors rank for, but you don't. It can also enable you to spot content gaps. AI tools that analyze what people are searching for are like SEO gold miners. This intel can help you exploit the full potential of another AI tool - the AI writer.

Save Time and Money

Ask anyone who has launched an e-commerce website, and they’ll tell you that web content takes a huge amount of time and expense. While you’ll never be able to do away with the human touch, AI SEO tools can help you get where you need to be faster.

An AI blog writer can generate ideas, outlines, and even content that human writers can tweak to meet the brief. AI product descriptions can speed up bringing inventory to market without sacrificing accuracy and quality. And AI image generators can produce unique images at a fraction of the time and expense of traditional artists.

An AI writer can handle all those fiddly but essential written elements, like meta descriptions, that take time and energy for human writers.

What an AI Writer Can Do for Your Website

Let’s start with the basics. Google claims the fundamental principle of its search function is "to surface reliable information, especially on topics where information quality is critically important.”

To create content that meets this brief, savvy content creators need to follow the E-E-A-T formula, namely:

Experience
Expertise
Authoritativeness
Trustworthiness

In the past, we used to focus on keywords and backlinks to get our sites to rank. These elements are still important, but E-E-A-T is essential. And AI can help us figure out what to include and optimize our content so it’s ready to help you rank.

Preparing For the Future

SEO is constantly changing, and AI SEO can help you keep up with that. Optimize your content for new trends, such as voice search and LSI keywords. It could also help you to audit your site, removing duplicate content, which could be preventing your pages from ranking.

AI Services From Web on Demand

As you would expect from the most innovative website builder currently available, Web on Demand seamlessly integrates AI services. These include the following:

AI blog writer
AI image generator from text
AI product description generator

Here’s how they can take your site to the next level.

AI Blog Writer

If you’re overwhelmed by the thought and expense of generating fresh content for your site week in and week out, let our AI blog writer do the hard work for you. Whether you use it to generate ideas, outlines, or entire blogs, you may often be able to simply tweak and publish.

AI Image Generator

The Internet is awash with the same old tired, recycled stock images. They’re also expensive, a problem you can overcome with our AI image generator. An AI image generator from text takes a prompt from you and turns it into an original image. No artistic talent required!

AI Product Description Generator

Rather than spending hours creating thousands of similar yet unique product descriptions, let our AI product description generator do the heavy lifting for you.

Boost Your Online Presence with Web on Demand

At Web on Demand, we understand you need more than just a great website. Our AI SEO tools can help your website to rank, driving more customers to your site and boosting your business.

Book a meeting with our web design experts to learn more about our AI SEO solutions.

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