Building website - coding from scratch or using CMS?
There are two main approaches to creating websites – writing code directly or using a content management system (CMS). So what should you consider before making a decision?
In this guide, we will take you on a journey from zero to DIY website hero, equipping you with the knowledge and tools needed to create a stunning DIY website.
Building a website from scratch offers numerous benefits that can help you establish a strong online presence and achieve your goals. Firstly, creating your own website allows you to have complete control over the design and functionality. You can customize every aspect to reflect your brand identity and make a lasting impression on visitors. Additionally, having your own website gives you a professional edge and enhances your credibility. It shows potential customers or clients that you take your online presence seriously and are committed to providing a seamless user experience.
Another advantage of creating your own DIY website is the cost savings. Hiring a professional web designer can be expensive, especially for small businesses or individuals on a tight budget. By taking the DIY approach, you can save money while still creating a visually stunning website that meets your specific needs. Moreover, having a website allows you to reach a wider audience and attract potential customers or clients from all around the world. With the right optimization techniques, your website can rank high on search engine results pages, increasing your online visibility and driving organic traffic.
Before diving into the technical aspects of website creation, it's crucial to start with a solid plan. Begin by defining your goals and objectives for the website. Are you looking to sell products or services? Do you want to showcase your portfolio or share your expertise through a blog? Understanding your goals will help you determine the necessary features and functionality for your website.
Next, identify your target audience. Who are you trying to reach with your website? What are their demographics, interests, and pain points? Knowing your audience will inform your design choices, content strategy, and overall user experience. Conduct market research or create buyer personas to gain a deeper understanding of your target audience's needs and preferences.
Now that you have a clear plan in place, it's time to choose the right website builder platform. There are numerous options available, each with its own features, pricing plans, and customization capabilities. Popular website builders like Wix, Squarespace, and WordPress offer user-friendly interfaces and a wide range of templates for a website to choose from.
Consider your specific needs and budget when selecting a website builder. If you're looking for simplicity and ease of use, platforms like Wix or Squarespace may be ideal. On the other hand, if you require more customization options and flexibility, WordPress might be the better choice. But if you are looking for a stable partner with secure hosting, responsive support, and Content Management System (CMS) to back up your website then you should consider Web on Demand. Web on Demand is still not as popular as the solutions stated before but with its specific features and one-stop solution for all your website needs it becomes a perfect alliance for small business owners or freelancers looking for a stable platform to base their business on. You can choose from a growing list of templates for a website and do the customization without any coding skills.
The tip is to research each platform thoroughly and compare their features before making a decision.
Once you've chosen a website builder platform, it's time to design your website. Start by selecting a visually appealing template that aligns with your brand image and resonates with your target audience. Templates provide a framework for your website's layout and design, making it easier to create a cohesive and professional-looking site.
After selecting a template, it's time to customize it to make it your own. Modify the colors, fonts, and imagery to match your brand identity. Add your logo, tagline, and any other visual elements that represent your business or personal brand. Remember to keep the design clean, simple, and user-friendly. Avoid clutter and excessive use of animations or graphics that may distract visitors from your main message.
A visually stunning website is great, but it's the content that will ultimately engage and convert visitors into customers or clients. When creating website content, it's crucial to strike a balance between SEO optimization and engaging copy. Conduct keyword research to identify relevant keywords and incorporate them naturally into your content.
Start with a compelling headline that grabs attention and clearly conveys the value proposition of your website. Use subheadings to break up the content and make it easier to skim. Craft concise and informative paragraphs that provide value to your readers. Incorporate relevant images, videos, or infographics to enhance the visual appeal and engage your audience.
To ensure your website gets noticed by search engines and ranks high on search engine results pages, it's important to optimize it for SEO. Start by optimizing your website's meta tags, including the title tag, meta description, and image alt tags. These elements provide search engines with information about your website's content and help improve its visibility.
Next, focus on creating high-quality, relevant, and original content that incorporates your target keywords naturally. Use internal and external linking to enhance the structure and authority of your website. Make sure your website is mobile-friendly and loads quickly, as these factors also impact search engine rankings.
To make your website more functional and user-friendly, consider adding essential features such as contact forms, social media integration, and live chat support. Contact forms allow visitors to easily get in touch with you, while social media integration enables them to share your content and follow your social media profiles.
Live chat support can be particularly valuable for businesses looking to provide real-time customer support. It allows visitors to ask questions or seek assistance directly from your website, enhancing the overall user experience. Evaluate your specific needs and choose the features that will best serve your audience and help you achieve your website goals.
Before launching your website, it's crucial to thoroughly test it to ensure everything is functioning as intended. Check for broken links, test contact forms, and verify that all pages and elements are loading correctly. Test your website on different devices and browsers to ensure compatibility and responsiveness.
Once you're confident that everything is in order, it's time to launch your website. Register a domain name that reflects your brand and is easy to remember. Choose a reliable web hosting provider that offers fast loading times and ensures your website is secure. Finally, make your website live and celebrate your achievement!
Creating a stunning DIY website is just the beginning. To keep your website fresh, relevant, and optimized, it's important to regularly maintain and update it. Regularly check for broken links, update your content with new information or promotions, and optimize your SEO strategy based on changing trends and algorithms. Monitor your website's analytics to gain insights into user behavior and make data-driven improvements.
Consider creating a content calendar to plan and schedule regular updates, whether it's publishing new blog posts, adding fresh images, or promoting seasonal offers. Stay informed about the latest web design and SEO trends to ensure your website stays ahead of the competition. By consistently maintaining and updating your website, you'll continue to attract and engage visitors, ultimately driving the success of your online presence.
That's why you need a website builder platform that simplifies all of this and gives you independence. Web on Demand bases its approach to website development on this very principle - to make the website owner independent and able to seamlessly update the content directly on the website as many times as the owner wants.